IntroductionIn the field of artificial intelligence, ChatGPT has emerged as a valuable tool that can assist and enhance human abilities. However, it is important to recognize that AI systems like ChatGPT should not be perceived as subservient entities, but rather as partners in boosting productivity, fostering creativity, and solving problems ethically. In this blog post, […]
Category Archives: Marketing in 2023
Marketing in 2023
Marketing is a continuous journey to improve CPA with a decreasing CPM and an increasing CTR.
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Jan
Marketing is a never-ending journey that requires constant adaptation and improvement. One of the key metrics that marketers focus on is Cost per Action (CPA) – the amount of money spent to acquire a customer or lead. The ultimate goal is to decrease CPA while also increasing Click-through Rate (CTR) and decreasing Cost per Thousand […]